What’s Next for TikTok: Examining Biden’s Limited Options

What’s Next for TikTok: Examining Biden’s Limited Options

If you’ve been following the news lately, you’ll know that TikTok has been in the spotlight for all the wrong reasons. From security concerns to political tensions between China and the US, there’s a lot at stake when it comes to this popular social media platform. With President Biden now in office, many are wondering

If you’ve been following the news lately, you’ll know that TikTok has been in the spotlight for all the wrong reasons. From security concerns to political tensions between China and the US, there’s a lot at stake when it comes to this popular social media platform. With President Biden now in office, many are wondering what his stance on TikTok will be and what actions he can take. In this blog post, we’ll examine all of Biden’s limited options and explore what could be next for TikTok. Buckle up – it’s going to be an interesting ride!

TikTok’s Struggles in 2018

In 2018, TikTok faced several struggles. Chief among these was a decline in its userbase, as well as reports of issued copyright claims and ads being removed from the app. Meanwhile, other social media platforms such as Instagram and Snapchat have been seeing increasing popularity. Here’s a look at some of TikTok’s biggest issues in 2018 and what might be ahead for the app.

TikTok saw its userbase decline in 2018

One of the hallmarks of TikTok has always been its large userbase. However, in 2018, this trend seemed to reverse. According to App Annie data, TikTok’s global user base decreased by 16 percent from September 2017 to September 2018. In addition, App Store analytics firm Sensor Tower found that iPhone use within the United States declined by 33 percent from September 2017 to September 2018 while Android use increased by 10 percent during this time frame (though overall usage on mobile devices remained relatively stable). While it is still possible that these figures are inaccurate, they suggest that TikTok may not be as popular as it once was.

Issues with copyright claims and ads being removed from the app

While it isimpossible to know for certain what caused these declines in usership, one likely culprit was reports of copyright claims and ads being removed from the app. In November 2018, for example, Forbes reported that advertisements had disappeared from the app after an ad company filed a lawsuit against TikTok alleging infringement of its intellectual property.

What options does Biden have for the app?

As the Vice President of the United States, Biden has a few options when it comes to regulating TikTok. The app is owned by Chinese company ByteDance, which is based in Beijing. However, Biden could try to pressure ByteDance to move its headquarters to the United States or change some of its practices. He could also work with Congress to pass legislation that would limit the app’s use or prohibit advertising on it. Alternatively, Biden could ask Facebook or YouTube to take down TikTok. These platforms have more power and are less reliant on Chinese companies than TikTok is.

Conclusion

After days of speculation and intense media scrutiny, it’s clear that what comes next for TikTok is anyone’s guess. With reports that both Facebook and Instagram have placed restrictions on the app in recent months, there are only a few options remaining for it to turn to. While some people may bemoan the loss of TikTok as an influencer marketing tool, others are eagerly awaiting what comes next from one of the world’s most popular social media apps. In the meantime, keep your eyes peeled for any updates and stay tuned for more interesting stories about this once-popular app!

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