When people talk about USA clothing brands, they often think of household names like Nike and Levi’s. But there’s more. In the first section, we’ll bring in bizz crave—a platform gaining traction for spotlighting emerging and established American fashion. It’s influencing which brands gain attention. Let’s break down the top 10 clothing and apparel brands in the USA, based on revenue, footprint, and cultural impact, using factual data.

Bizz crave: Changing How We Find Brands

bizz crave acts as a discovery engine for fashion. It curates content on emerging sustainable brands, streetwear trends, and mainstream apparel. As noted by a popular fashion insights site:

BizzCrave helps you explore new brands, track what’s trending in real time, and discover collections that align with your style and values” newsinsight360.com.

With that spotlight, both indie and established names gain visibility. Now let’s look at the top 10 USA brands.

Nike – Leader in Sportswear

Founded: 1964

Annual revenue: ~$30–37 billion reddit.com+2businessinsider.com+2retail.economictimes.indiatimes.com+2

Products:

Athletic shoes, performance apparel

Notes

World’s largest sportswear company; “Just Do It” slogan; named NBA’s official uniform provider edigitalagency.com.aubusinessinsider.com+3newsinsight360.com+3businessinsider.in+3.

Why it matters: Innovation drives global reach and massive sales.

Ralph Lauren – Preppy Icon

Founded: 1967

 

Revenue: ~$7.6 billion en.wikipedia.org+9en.wikipedia.org+9inventiva.co.in+9reddit.com+4clothing brands.org+4en.wikipedia.org+4

Products: Polo shirts, suits, accessories

Notes: Classic American-prep aesthetic; consistent top ranking people.com+15clothingbrands.org+15washingtonpost.com+15newsinsight360.com.

Levi Strauss & Co – Denim Pioneer

Founded: 1853

 

Revenue: ~$4.8–5.6 billion

 

Products: Jeans, casual wear

 

Notes: Invented blue jeans; sold in 110+ countries theiuga.com+1rhoandnya.com+1.

 

Gap Inc. (includes Gap & Old Navy)

Founded: 1969

 

Gap revenue: ~$6.2 billion; Old Navy: ~$6.6 billion edigitalagency.com.au+3businessinsider.in+3retail.economictimes.indiatimes.com+3

Products: Casual apparel for all ages

Notes: Gap facing store closures; Old Navy performing more strongly en.wikipedia.orgrealsimple.com+3businessinsider.com+3retail.economictimes.indiatimes.com+3

 Calvin Klein – Minimalist & Media-Savvy

Founded: 1968

 

Revenue: (not specified globally, but recognized as major US brand)

 

Products: Underwear, denim, fragrances

 

Notes: Known for sleek designs and bold campaigns businessinsider.com+3newsinsight360.com+3rhoandnya.com+3.

Tommy Hilfiger – Retro-American Style

Founded: 1985

Revenue: ~$3.6 billion

Products: Casual wear, denim, accessories

Notes: Classic red‑white‑blue aesthetic; revival in recent quarters realsimple.com+3newsinsight360.com+3nypost.com+3realsimple.com+3uniformmarket.com+3businessinsider.in+3.

 Under Armour – Performance Gear Specialist

Founded: 1996

Revenue: ~$3.1 billion

Products: High-tech athletic apparel

Notes: Pioneered sweat-wicking gear; continues signing athletes 247tempo.com+2newsinsight360.com+2businessinsider.com+2.

 American Eagle Outfitters – Teen & Youth Favorite

Founded: 1977

 

Stores: ~1,182 (Feb 2024) businessinsider.com+4en.wikipedia.org+4uniformmarket.com+4

 

Revenue: ~$5.26 billion in 2023 en.wikipedia.org

 

Products: Jeans, casual wear, Aerie

 

Notes: Appeals strongly to Gen Z; inclusive sizing nypost.com.

Carhartt – From Workwear to Streetwear

Founded: 1889

Revenue: (not specified, but top US outdoor/apparel)

Products: Jackets, pants, rugged gear

Notes: Durable workwear gaining urban fashion status .

The North Face – Outdoor & Urban Gear

Founded: 1968

 

Parent: VF Corporation reddit.com+9en.wikipedia.org+9en.wikipedia.org+9

 

Products: Outdoor jackets, backpacks, shoes

 

Notes: Started as mountaineering brand; now urban streetwear staple .

Other Notable Mentions

Abercrombie & Fitch – Founded 1892; revenue ~$3.6 billion en.wikipedia.org+1247tempo.com+1.

Brooks Brothers – Founded 1818; oldest US apparel brand en.wikipedia.org.

Aviator Nation – Founded 2006; known for California-made vintage‑style hoodies theiuga.com+11en.wikipedia.org+11247tempo.com+11.

Patagonia – Sustainable outdoor apparel (revenue not cited).

Supreme – Cult streetwear with limited‑drop strategy realsimple.com+15clothingbrands.org+15businessinsider.com+15.

How We Chose These Brands

Revenue & Scale

Most cited are top earners (Nike, Ralph Lauren, Levi’s, Gap, Old Navy) retail.economictimes.indiatimes.com+3businessinsider.in+3clothingbrands.org+3.

Cultural Reach

Brands with influence across generations and niches.

Growth Trends

Some are reporting rising earnings (Tommy Hilfiger, North Face).

Youth Appeal

American Eagle’s Gen Z engagement matters retail.economictimes.indiatimes.com+6reddit.com+6edigitalagency.com.au+6realsimple.com+4en.wikipedia.org+4businessinsider.in+4.

Streetwear Influence

Carhartt and North Face transcending origins.

Why USA Apparel Brands Matter

They generate billions yearly, shape global fashion, and support domestic manufacturing.

Brands like Nike and Under Armour lead innovation in fabrics and marketing.

Levi’s and Brooks Brothers illustrate heritage and longevity.

American Eagle and Carhartt show adaptability from youth wear to urban styling.

Platforms like bizz crave bring visibility to both giants and newcomers.

What This Means for Consumers

Expect continued innovation in performance, denim, and streetwear.

Sustainable and local manufacturing trends rising—Patagonia and Aviator Nation reflect that.

 

Even legacy brands remain relevant via modern marketing and inclusive designs.

Emerging discovery tools (bizz crave) help shoppers find niche or value options alongside mainstream picks.

Final Notes

This breakdown doesn’t just list popular USA clothing brands—it shows how they differ in customer base, revenue, and cultural impact. From Nike’s athletic dominance (~$30 billion+) to heritage names like Levi’s, each brings a unique edge. New platforms like bizz crave mean trends are easier to track—as are the brands shaping them.

Quick Comparison Table

Brand	Founded	2023 Revenue	Key Strength
Nike	1964	$30–37 billion	Sportswear innovation
Ralph Lauren	1967	$7.6 billion	Preppy fashion staple
Levi Strauss & Co.	1853	$4.8–5.6 billion	Denim icon
Gap & Old Navy (Gap Inc.)	1969	$6.2 / $6.6 billion	Family apparel
Calvin Klein	1968	–	Minimal & advertising
Tommy Hilfiger	1985	$3.6 billion	Retro American style
Under Armour	1996	$3.1 billion	Performance gear
American Eagle Outfitters	1977	$5.26 billion	Gen Z casual fashion
Carhartt	1889	–	Durable streetwear
The North Face	1968	–	Outdoor to urban gear

 

By understanding both the numbers and the cultural stories behind these brands, you get a full picture of the USA’s apparel landscape. Whether you’re a shopper, investor, or brand-builder, this guide offers clarity on who’s leading and why.