In today’s world, television has taken a whole new meaning. Long gone are the days when we would sit in front of our TV sets and watch whatever was airing on cable. With online streaming services taking over the market, more and more Americans are cutting the cord and ditching their traditional cable subscriptions. But
In today’s world, television has taken a whole new meaning. Long gone are the days when we would sit in front of our TV sets and watch whatever was airing on cable. With online streaming services taking over the market, more and more Americans are cutting the cord and ditching their traditional cable subscriptions. But why such a sudden shift? What is it about these popular online streaming services that have captured the attention of millions across the country? Let’s dive into this phenomenon and understand why so many people are flocking to them!
Why Americans are Cutting the Cord
Americans are increasingly ditching traditional pay TV in favor of streaming services like Netflix, Hulu and Amazon Prime. According to a survey by Dentsu Aegis Network, 43 percent of Americans have cut the cord on their pay TV service in the past year. This is up from 31 percent in 2016 and 24 percent in 2017. The main reasons cited for cutting the cord include cost (75 percent), convenience (68 percent) and lack of choice (65 percent).
Netflix has been the biggest beneficiary of this trend, seeing its subscription base triple from 33 million to 83 million between 2015 and 2018. Hulu also saw its subscriber base grow by 40 percent over the same period. Both platforms now have more subscribers than cable television networks like HBO and Showtime combined.
While these streaming services offer a variety of content options, they are not without their controversies. For example, Netflix was recently criticized for its decision to produce an original series called “The Crown” about the life of Queen Elizabeth II. Some viewers felt that the show glamorized monarchism while others said it portrayed British colonialism in a negative light.
Overall, however, these streaming services seem to be pulling Americans away from traditional pay TV providers at a rapid pace. If this trend continues, it could spell trouble for cable companies who rely heavily on advertising revenue to finance their operations.
The Benefits of Cutting the Cord
Americans are flocking to popular online streaming services in droves, and the reasons are clear. These services offer a wealth of content that’s easy to access and affordable, making them a great alternative to traditional cable TV.
Here are some of the benefits of cutting the cord:
1. More choice: With so many streaming options available, you’re guaranteed to find something that appeals to your interests. There’s no need to compromise on your entertainment choices because you can watch whatever you want, when you want.
2. Less expensive: Streaming services aren’t as expensive as traditional cable TV subscriptions, and this savings can add up over time.
3. Flexibility: With streaming services, you can watch whatever you want whenever you want – there’s no need for repetitive programming or restrictive viewing hours. You can also pause, rewind, or fast-forward any episode without penalty.
4. No commercials: Most streaming services include ad-free content, which means no more intrusive ads during your shows. This is a major plus for those who suffer from allergies or other sensitivities to commercial noise..
5. Increased flexibility: Many streaming services let you customize your experience by selecting which channels (if any) you want to subscribe to. You can also choose whether or not you want ads embedded in your shows and movies..
The Top 5 Online Streaming Services in the United States
Rank Service 1 Netflix 2 Hulu 3 Amazon Prime Instant Video 4 Sling TV 5 Playstation Vue
Americans are cutting the cord and embracing online streaming services like Netflix, Hulu, Amazon Prime Video and HBO Now in droves. According to a report by Leichtman Research Group, 56 percent of all U.S. internet users now exclusively watch television shows or movies using one of these streaming services rather than cable TV. This indicates that cord-cutting is here to stay, so if you are thinking about ditching your cable subscription, now is the time to do it!